Endangered Species
Chocolate Foundation

Endangered Species Chocolate Foundation is the philanthropic extension of the Endangered Species Chocolate company. Endangered Species Chocolate Foundation (ESCF) combines 10% of their net profits with funds from private donors to support species, habitat and humanity.

We worked with ESCF to reach out to protential donors through the “Rooted In Reverence” campaign. The campaign revolved around how together ESCF and the donor can support a balance between species, habitat and community.

The campaign started with a personalized letter that included a personal website for the donor to visit. The personalized website asked the donor specifically what was important to them.

Follow-up emails were sent to keep donors updated with the progress of the campaign.